Growth
Our Business Development service will help you achieve the following:
Unfair Advantage
Unlike other business development companies, Ingenuity also offers services to brands. Hundreds of brands use us every year to help them find new agency partners.
Yep, you heard it right – we’re also an intermediary…
Imagine the wonders this insight & intel does for our agency lead generation offering.
And that’s why we’re the market leader in the business development space. Our insight & intel is off the scale.
We’ll provide a team that’ll create and activate a new business plan on your behalf.
They’ll also spend time working from your offices if appropriate. We want to be a genuine extension of your team.
We create and activate business development plans that are unique for each client.
Here are the approaches we can use to achieve the outcomes above….
Campaigns
With great content and great targeting, we can activate campaigns to generate new business opportunities. We utilise paid social, automated email campaigns and LinkedIn to generate leads that we can then engage with.
Great content is useless if you don’t use it in conjunction with great tech. Especially from a sales POV. We use the most innovative tech to track, manage and even converse with prospects during the content engagement phase!
Attendee acquisition
We’ll use content to stage your own events or webinars around. We’re experts at making sure prospects are signed up and engaged in your event/webinar.
Our Visibility Team
Our Agency visibility team will always be looking to raise your profile and ensure you’re on clients’ radars – whether that’s optimising your digital presence, securing you coverage or getting you on a podcast or panel. Another bonus to our model!
Bespoke Outreach
With great insight & intel (which we have in bundles), some of the best leads come from a smart bespoke approach. Your team will always be on the lookout for well-timed outreach.
Our secret weapon!
This separate team will provide you with a steady flow of meetings and opportunities from our own brand connections…please ask for more information.
We work with a wide range of agencies and tech businesses, from large global network agencies to small independent businesses. We’re strong in all marketing disciplines.
Here’s a nice cross section of our clients…
We’ve had some great recent wins for our clients, including some of the following brands…
Get in touch with Molly if you’d like to chat through more details on this service.